| Grampians Marketing Inc (GMI) is the campaign committee for Grampians region. |
| This website is designed to give members of the tourism industry access to co-operative marketing opportunities, the latest industry news, upcoming industry development initiatives and provide key reference materials. |
| Tourism contributes $260 million to the Grampians economy every year and generates 1,841 direct tourism jobs or 4% of total employment in the region. Tourism also supports 1,992 tourism businesses or 6% of tourism related businesses in regional Victoria. (1) |
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| Our latest regional tourism initiative has now closed, to find out more about how you can become involved in upcoming marketing initiatives, please contact Grampians Marketing Inc. |
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From July 1 2008, a new organization - Grampians Tourism – will be formed, with the support of Grampians Marketing. Its role will focus on developing a coordinated approach to marketing, product development, infrastructure investment and industry development for the Grampians. Grampians Tourism will also provide professional leadership for the industry and provide a strong united voice on all key tourism issues.
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| A three year Strategic Business Plan will guide the organization which includes the integration of all Grampians Marketing activities. |
| (1). Source: Grampians Economic Profile 2005. |
